Crisis Communication, Natural Disasters, Crisis Management, Communication Strategies, Communication Shortcomings.

Abstract

This article explores the multifaceted role of education in strengthening crisis communication strategies, particularly using the 2023 Kahramanmaras Earthquake as a primary case study. It delves into the crisis communication techniques employed during the earthquake, highlighting challenges in coordination, communication gaps, and the inadequate use of technology in emergency response efforts. The study emphasizes the necessity of enhancing coordination among response teams and employing digital platforms for real-time information sharing. It also proposes recommendations to increase public awareness and outlines future research perspectives. In summary, this research underscores the critical importance of education in reinforcing crisis communication strategies, offering practical insights for their development based on the experiences from the Kahramanmaras Earthquake.